Tag: link building

Is the London Business News Online Magazine Worth Getting Published on?

is-the-london-business-news-magazine-worth-getting-published-on

In this rapid-paced and ever-evolving digital era, staying informed about brand-new trends and developments is prime to remain relevant.

The London Business News Mag is your go-to resource for comprehensive coverage of the colourful business hub that is London.

From startups to mounted organisations, from finance to technology, we explore whether it is worth getting published on this emerging newcomer magazine as a business owner, brand or person of interest.

Pros & Cons of getting featured in the online London Business News Magazine
pros-and-cons-of-london-business-news-publication

If you are a business owner, entrepreneur, or professional in London, you might have heard of the online London Business News Magazine.

This is a digital publication that covers various topics related to business, finance, technology, and innovation in the UK’s capital.

The magazine claims to have a large and loyal audience of readers in the thousands range who are interested in the latest trends and opportunities in the London market and business hub.

But is it worth getting published in this magazine?

What are the benefits and drawbacks of submitting your article, press release, or opinion piece to this platform?

In this blog post, we will explore some of the pros and cons of getting featured on the online London Business News Magazine so you can decide.

What are the Pros of getting featured in the London Business News Magazine?

  • Exposure:

    • Getting published in the online London Business News Magazine can help you reach a wider and more targeted audience of potential customers, partners, investors, or collaborators.
    • You can showcase your expertise, achievements, products, or services to a niche market that is looking for relevant and valuable information.
    • You can also increase your brand awareness and credibility by associating yourself with a reputable and influential publication.
    • In this video you can discover further benefits of business publication features also in other magazines:

 

  • Networking:

    • A guest content publication in the online London Business News Magazine can also help you connect with other like-minded professionals, experts, and influencers in your field.
    • You can expand your network and build relationships with readers of the magazine who might make good partners or even clients in the future.
    • By sharing your expertise and exposing it via your unique and tailored publication you can gain more followers on your socials and subscribers on your website.
      This is explained in more detail here:

 

  • SEO:

    • To boost your search engine optimisation (SEO) efforts a guest mention or publication in the magazine can be advantageous as it has an increasing domain authority and ranks well for thousands of keywords related to business and lifestyle topics.
    • By getting a backlink from this site, you can improve your own website’s ranking and visibility on Google and other search engines.
    • You can also drive more organic traffic to your site and other channels by attracting readers who click on your links.

 

  • PR advantages of guest blogging/guest posting:

    • Guest blogging or guest posting refers to writing and publishing content on someone else’s website or blog as a guest writer. It is a famous strategy in content advertising and marketing and SEO, and it offers numerous search engine optimisation benefits for groups and individuals trying to improve their online visibility and organic search rankings.

 

  • Backlinks and Referral Traffic:

    • One of the number one SEO advantages of guest blogging is the opportunity to earn exceptional mentions to your website. When you make contributions a visitor submits, you usually encompass a quick creator bio which can comprise a link lower back on your internet site.
    • ClickDo Media recognises the importance of tailored backlink placements in improving website scores. We regularly share comprehensive guides to assist businesses with acquiring effective mentions and links that can undoubtedly boost their search engine scores as explained here:

 

  • Brand Exposure and Credibility:

    • Guest blogging permits you to showcase your know-how and expertise in a selected industry or niche. Contributing treasured and insightful content to reliable websites amplifies your exposure and credibility as a brand and business.

 

  • Expanded Network and Relationships:

    • Guest posting also allows for connecting and constructing relationships with industry influencers, fellow bloggers, and customers. You may faucet into their target market by contributing to mounted blogs and interacting with like-minded specialists.
    • GOV.UK recently published an excellent guide highlighting the best practices for search engine optimisation which the expert SEO strategists at ClickDo and London Business News Mag consider to significantly improve the visibility of their publications on multiple search engines.

 

What are the Cons of getting featured in the London Business News Magazine?

 

  • Competition:

    • Getting published in the online London Business News Magazine is not easy. The magazine receives hundreds of submissions every month from various authors and sources.
    • The editorial team has strict guidelines and criteria for selecting and approving the content that they publish.
    • You will have to compete with many other writers and experts who want to get featured on this platform.
    • You will also have to ensure that your content is original, relevant, engaging, and informative for the readers.

 

  • Cost:

    • Getting published in the online London Business News Magazine is not free to get promotional content published, only for highly informational content that doesn’t contain any promotional references are free publications available.
    • The magazine charges a fee for publishing and optimising content on their site to cover the editorial work that goes into this. The fee varies depending on the type of content publication and is subject to editorial review.
    • You can also pay to get content or press releases specifically written by the magazine experts as their aim is to publish the most tailored and insightful content on their website.

 

  • Control:

    • Getting published in the online London Business News Magazine means that you will have to follow their rules and guidelines.
    • You will have to adhere to their editorial standards, tone, style, and format. You will also have to accept their feedback, edits, and changes to your content.
    • You will have to abide by their content copyright policy regarding the ownership, rights, and usage of your content.

 

Is the London Business News Magazine Worth Getting Published on?

is-it-worth-getting-published-on-london-business-news-magazine

The London Business News Online Magazine is well worth getting published on for numerous reasons:

  •  Firstly, the magazine offers innovative virtual PR , media release services, and business spotlight PR services that may assist corporations in enhancing their online visibility and branding.
  • Additionally, the mag affords customised content advertising and publishing services, which include SEM-optimised content creation, publication, and distribution services.

  • Guest blogging or posting for the London Business News Online Magazine can also provide search engine related advantages. Companies can use SEO press releases for search engine marketing by getting a customised media release with a logo, photo, video, and hyperlink published. News SEO is critical for publishers masking modern-day news trends, optimising their news tales, and monitoring their keyword rankings in close to real-time.
  • To understand the London Business News Magazine and its deliverables better, you can check out their Magazine Media Kit, which will give you an overview of their vital statistics to make knowledgeable selections about leveraging the platform for publication efforts.

 

london-business-news-media-kit

Source: https://www.londonbusinessnews.com/magazine-media-kit/

  • These stats offer insights into the magazine’s audience demographics, reach, circulation, and engagement levels. Understanding such data enables businesses to assess whether the platform aligns with their target audience and advertising goals.
  • For instance, SEO advantages can be gleaned by analysing metrics such as website traffic, backlink opportunities, and domain authority. This information helps businesses gauge the magazine’s online visibility and potential for driving organic traffic to their own website through strategic collaborations or advertising.
  • Moreover, guest blogging or posting on the London Business News Online Magazine can help organisations attain a wider target market and establish themselves as notion leaders of their industry.
  • The London Business News Online Magazine has an active presence on social media, including Facebook, YouTube, Twitter, and Instagram. If you follow London Business News on these channels, you can keep up with the latest news, information, and developments in the London business world. They share stories, interviews, events, reviews, or opinions from experts in the field. Having your guest content published will lead to shares on their channels, increasing your exposure.

ClickDo Media regularly share SEO and marketing insights via their presence on Facebook, LinkedIn, Twitter, YouTube, and Instagram that will also offer you support with understanding the connection between content publications and SEO better such as this one:

 

And the SEO experts at ClickDo partner with established magazines and publishers like the London Business News Mag to offer guest posting services for their clients for top media placements.

Conclusion

Getting published on the online London Business News Magazine can be a rewarding and beneficial experience for your brand and business. However, it also comes with some challenges that you should be aware of before you decide to submit your guest content to this platform. Make sure to weigh the pros and cons carefully and evaluate if it is worth your time, money, and effort or speak with one of our ClickDo experts first to ensure you make the most of your guest content publication.

Local Link Building Tactics for your Business 

Local Link Building Tactics for your Business 

Every local SEO ranking report says links are one of the main factors for ranking. So, if you want to rank your local business higher on Google, then you should need quality backlinks.

In this article, we will show five possible ways to build a quality backlink. Before that let’s see the basic things

  • What is local link building?
  • How to estimate the needed number of backlinks?
  • How to build a local backlink?
  • What is Local Link Building?

Local link building is the process of building locally relevant links to your business website. The main goal of building a local link is to drive more traffic to your website and help those sites to get appear on local searches.

How to estimate the needed number of backlinks?

Mostly all local business doesn’t need many backlinks to rank higher in local search. For a clear view, check out the below overview of SERP ranking to see how the local business is ranking on the first page with a maximum of low referring domains.

Keyword Planner tools like  Ahref keyword explorer or Google keyword planner to get the keyword estimation. You can now have an idea of estimation for backlinks you will need to rank your local business.

How to build local links?

Local Link building requires more research and hard work for the rankings. Here are the top seven Local Link Building Tactics for your Business

1.     Get Links from ranking sites

2.     Get links from your competitors

3.     Claim Lost Links

4.     Local Link opportunities

5.     Reach out to local influencers

1. Get Links from ranking sites

Get some relevant sites in Google and try to get links from those sites that show up in a top result. Getting backlinks from the competitors is not an easy task but getting links from the directory submission is a possible one. When people search for any new business or new product people always start their search from the directory list.

If you get listed your business on any directory site by signing up and adding your business details like contacts list, website link, products, and services.

This is a quick and easy way to get the direct link from any authorized site.

2. Get links from your competitors

If you overlook the links in your competitor’s site, there you will get the relevant links for your site without any effort. You can get your competitor’s list by using SEO tools like Ahref.  Here simply add your site and your competitor’s site title in the tool to see what the links are to your competitors’ site.

Get backlinks from competing pages

3. Claim Lost Links

To recover the lost links and their value, redirect the old version of your pages to the active current versions. Websites may get changed, so there is the chance for links that goes to the non-existing page. Check how Ahref helps to find the lost links for your domain.

  • Copy and paste your domain in the site explorer
  • Then Go -> Best by Links
  • Get links by checking “404 not found”

Local Link building

4. Local Link  opportunities

Local link opportunities are the links from the other website that focused on your area. There are many opportunities, here we will list some of the local link-building opportunities.

Check out the local Link Building opportunities.

  • Sites in your surrounding areas
  • Local magazines
  • Local business directories
  • A local community like Facebook or LinkedIn
  • Sponsorships or Local awards

Local connections like business meetings, the business group works better for local level link buildings.

5. Reach out to local influencers

If you know any local influencers in your place, try to reach them for a feature business growth. Request them to use your product or service for free and for them to share feedback about your products in their community. This type of local link building will help to increase the visibility in your place and help to reach more customers.

Final Words

Follow the local link-building tactics, to grow your business profile stronger with quality backlinks. Building a local backlink requires more effort and time than other SEO metrics but it is worth what you have spent. Get connected with backlink providers in your community to increase referral traffic to your website and to boost your website domain authority.

How to Rank Your Internal Pages Higher?

How to Rank Your Internal Pages Higher

The evaluation of search engine optimization is depending on users and search engines. You should need to make your blogs stand on their ranking position whenever Google updates its algorithm.  In general, the pages with high internal links are rank higher than the quality pages with no links.  Same time sending more links to your homepage is not always an advisable process. Also, if your home page is ranking higher for the more internal links, the search results will become unstable.

Google has more concerns about your internal pages than your homepage. The internal pages also have more useful information to the search users than the homepage.

In this blog, I am going to show you how to rank your internal blogs or pages greater than your home page on search engines.

 

The internal pages include services pages, blog posts, and other pages on your website. Instead of focusing only on your homepage, you can start working on these internal pages to get more traffic to your website with valuable internal links.

Internal linking is the effective SEO strategy, that connects more pages with your website through the same domain.

Now it’s time to think deeper to get more traffic to your internal pages in an organic search result.

Rank your internal pages

  1. Build links to the Internal pages
  2. Pass more SEO juice to your Internal Pages
  3. Use branded keywords for interlinking

Build links to the Internal pages

Inactive pages have no effects on SEO works. So, the purpose of adding more internal links is not only to increase Google rankings but also to create a connection with more users and to increase visibility.

The main responsible for you is to make your internal pages easily crawlable by the search engine as well as the users.

You can achieve this with the help of hyperlinks and the right anchor text to the relevant page. Linking to the internal pages makes search engines easily crawl your pages and all your internal pages will get ranks soon in the search results.

Rank Your Internal Pages Higher

The internal links are not only for search engine optimization, but these links are also important to enable users to easily view and engage with all content on your website.

Pass more SEO juice to your Internal Pages

Giving SEO juice from the various social media platforms is one of the advanced SEO techniques that bring more positive signals from the search results.  The top social media sites include Facebook, Linked In, Twitter, Pinterest, etc, boost your internal pages in the search engine rankings.

Many believe social media signals aren’t effective for search results and ranking factors. But the truth is, it has a strong impact on search engine performance.

Pass more SEO juice to your Internal Pages

So, to bring valuable traffic for your internal pages through social media platforms, start focus on creating trustworthy content. Create the best content for your blog post to gain more attention and visibility among the social media networks.

Use branded keywords for interlinking

Branded keywords are simply used in the search terms, linking your pages with the branded keywords will help you to improve your On-page SEO results.

use branded keywords for interlinking

This helps to increase search results. Using brand name as an anchor text are the best signals o treat your targeting audience. Make sure your target should be relevant to your branded anchor text.

Final Words

To rank your internal pages higher than the home page, your need to concentrate more on internal links and how to give them in a more natural way. Always give a link to the page within the website or a blog, to make all your content visible to your users and it helps the search engines to crawl all your blogs without missing any pages.

Why backlinks are vital for SEO and how it helps to improve ranks?

Why backlinks are vital for SEO and how it helps to improve ranks

Backlinks in SEO

Backlinks can also be referred to as “Incoming Links”, “Inbound Links” or “Oneway Links”. These are the links that are from one website to the page which is on the other website. Google and many other search engines gives importance to backlinks as a ranking signal. The link that directs to the page on your website is called “Backlink”.

Why Are Backlinks Important?

Specifically, Backlinks is a treasure for SEO (Search Engine Optimization) since it represents a “Vote of Confidence” from the existing site to the other. Backlinks are the signals of your site to search engines that the rest of them confirm for the main content. If different sites are linked to the same website or web page, interference of the search engines to the content means that it is worth to be linked and hence it will be worth surfing the SERP. Earning of the Backlinks shows the positive effect on search visibility and position ranking of the site.

why backlinks are vital for seoHow are backlinks an important aspect of SEO?

Backlinks may offer various benefits for SEO performance. But if you ask the question – Are they the most vital tool in an SEO strategy? Then the answer is Yes, even though various factors are contributed to linking the content. Hence include the best quality content for an efficient website. With this being said, backlinks are one of the important factor to improve your websites SEO.

Creating the Best Quality Content 

As the strategy appears to be familiar but creating the best content serves as the key for the victory of Backlinks. Websites that are highly interested in informative content and interesting content. Even if you are not famous, by creating interesting content you can allure different websites to focus on you and to know about the content. Working with an SEO company is important because the websites can be found and can be prone to use bad SEO tricks.

Usage of media can be attractive to the audience and serve as highly linked content. Addition of photographs, videos, images, Infographics which are popular and can be added while Blog postings. The topic which you choose itself creates an impact and you will observe the best content receives the best reviews, it keeps on attracting an audience as long as you provide them with the unique content. That includes Conducting Interviews with the leaders of the industries, Writing Reviews, holding a case study, and including the topics about conventions, and industrial events. As far as the topic and content are relevant to the audience then provides the high chances to establish as an Industry Leader.

Technical SEO

While content is being the lead then comes the role of technical SEO where it acts as the foundation in building great SEO strategies. Google may charge penalties for the mistakes and technical issues, such as errors in the webpage and interstitial issues. In addition to that, Google bots that can crawl the titles easily, Headers, and the meta descriptions are the best in ranking the website.

Web UX and Mobile Design 

how to do best backlinks for seoGoogle rankings now are based on the web design, usage, and performance done. Google is now even focusing on the mobile- fast and first ranking over since 50% of Web trafficking can be done through mobile phones. The performance of the website is also an important factor for ranking, especially the speed of the page. A couple of the things which we consider using are Google Speed Test and GT METRIX. If users need to find out about the content and they can wait for a significant amount of time if this time is so long then they may leave your website, so, by considering this the website loading time must be around 3 seconds.

Why Do the Backlinks Hurt? 

Even with doing such significant work with useful content they invest them in the black hat SEO. The links that appear to be in the spam websites decrease the performance of SEO. IF receiving the bad Backlinks in large numbers then it can have a great effect on the website that they can be removed from the search engines. In addition to that Google always releases algorithm updates that can be helpful in catching the spamming backlinks along with the other harmful or dangerous strategies of SEO. It has also established the concept of implementing the reviews by a human so that they can sort the bad websites out. In the case of performing this, there is a need for an “SEO Agency” to help out the Backlinks that are spammy.

How can you identify a bad Backlink? 

This can be quite hard to identify the bad Backlink. Firstly, the rating of the domain and authority of the website will be less. Different signs that can be the indication of different websites linked for the same content, unusual layout of the page, mirrored pages, the linking of websites are not natural. Most of the time to figure out these spam Backlinks you have to get the help of combination tools such as SEMRush, Google Webmasters, and other tools.

Consideration of other factors of Backlink

backlinks for seoEven though Backlink is important for SEO, success regarding these Backlinks can be achieved by depending upon different factors- if they are more than the number of received backlinks and website source from where you received them.

Total Backlinks

The total Backlinks doesn’t mean that you are in need of a lot of Backlinks, and the received backlinks must be placed in an order of ranking that is in use. Some of the keywords are especially competitive that receive various Backlinks and some are easier to rank.

Total follow Backlinks 

If there are only a few websites but those are highly effective and of the best quality then your SEO performance can be said to be better when compared to a huge number of toxic links that are linked into the content. You need the Backlinks that are from “FOLLOW” websites but not from ‘NO FOLLOW” websites.

If you are planning to build high quality backlinks for your business website, you can check out our premium link building services and start your link building today.

Link Building – A complete Guide

Link Building in SEO A complete Guide

What is Link Building?

Link Building is the process of a link back another website to your website. Link Building helps all business owners and bloggers to drive referral traffic from high authorized domains to increase their site’s authority and ranking. If the webpage gets more links from the other authorized domains, then google considers that page has more value.  The main target of Link Building is to add authority to the site and drives more traffic.

According to Google’s Algorithms websites with more backlinks are supposed to rank higher and building links is one of the tactics used in SEO to reach the top ranking in SERP.

Link building is mainly for the newly build website to make a website visible for more sources and it helps to get an index on Google.

Link Building

The only concern is you should do link building in the right way. You should always focus to build natural links to your site instead of buying it that refers to black-hat SEO. If the search engine does not consider the link which you build as natural then it automatically blocks your site from the search results. It impacts the other SEO factors.

Why Link Building Is Important for SEO?

Link building is the process of getting links from the other website page to your website page to help them to get a higher ranking.

Links are like votes to your website, if you want your website to rank high in a google search, definitely you will need more links.

In general, Google considers the links from the other sites as a vote, and these votes help their bots to crawl your website out of thousands of sites and place your site at the top of its search results.

While choosing the links, always go for the topmost result and choose the best link from the well-authorized site to boost the SEO value of your blog or website. Keep in mind, the links should be in a natural way and don’t give one than one link to the same page.

Importance of Link Building

  • Brings more visibility to your blogs.
  • Gains more traffic from the other sites.
  • Website authorization will get increase.
  • Link buildings help to get index faster.
  • Link building is considered an important aspect of on-page SEO.

Link Building in SEO

How to build quality Links?

Link building can be done in many ways and in many aspects, but the goal behind link building is the same for all. Here we addressed some of the Link Building tactics that will help your website to get more links from the other sources.

  1. Guest Blogging

Guest blogging or guest posting is one of the best ways to build effective links. Look for the high authority domains that accepting a guest posting and publish your blog on their site and give the link to your website. This will automatically bring more traffic to your site from the website where you posted your guest blog. Publish your guest post only in a trusted and high authorized domain. To make your post to visible on the top 10 on the search result, you should publish your post on the site which is raking already high. Regularly connect with some of the trustworthy sites and publish your blogs.

  1. Infographic Submission

Infographic plays a major role in the Link building game. Infographic submission brings more organic traffic to your blog and it helps to earn more quality links. Visual content speaks a lot than your blog post. So whenever you creating a blog post, design a good infographic and submit it on a standard platform to drive more traffic. Infographics are one of the natural ways for link building.

  1. Social Media

Social media also one of the common ways of link building. Social media helps to drive more organic traffic to your website. Be active on social media and engage with the people to get more shares and visit. Sharing a blog or page on social media brings more value to your website. This easily boost the page traffic and site value

Link Building Strategies

Simple Link Building Strategies

Good Links will help you to get a good traffic source. Here are some of the simple link-building strategies to help the growth of your website.

  • Know your audience 

If you want your website to grow, try to know about your audience. Knowing about your audience and connecting with people helps you to expand your audience group.

  • Create Quality content

To get links from the other website, build quality content. Make your content well structured and build amazing content.

  • Match content to the Link 

Try to deliver the matching content to the blog you are planning to give links to. Only relevant links from the website to your page adds value to the website.

  • Utilize social media to get more reach

To reach more audiences and to get more links to use the social media platforms in the right way.

  • Connect with the Website Owners

You make free feel to connect with the website to fit your content.

To get your desired traffic and rankings for your website approach the SEO agency that offers Linking Building services for SEO Boost.

Link Building services

Internal Link Building

Internal Links are the hyperlink that targets the same domains. This is a link from one page to another page under the same domain.  Website is the best example for internal links. There are no limits for the internal links, you can any number of internal links to the blog post or page that helps to drive more traffic. The main purpose of giving an internal link is to navigate a website and to spread the equal ranking weightage for each page in the website.

External Link Building

External links are the hyperlinks from another website to your blog or page. This helps your blog or website to get noticed on the top search and it simultaneously increases the page rank. External links are also known as outbound links. one of the most important factors on On-page SEO. Giving a Limited number of external links is good for your website.

Things to be avoided in Link Building

The links from the quality page add value to your website. Make sure the links should in a natural way. Here are some tips you should avoid in link building.

  1. Avoid links from the spammy websites
  2. Don’t build any unnatural links
  3. Don’t add any links from the low- quality websites
  4. Avoid buying or purchasing a links
  5. Link Exchanging

Factors that you should give importance while building links

important-factors-in-link-building

Backlinking is the core Off-Page SEO factor which you should do in a very strategic way in order to improve the ranks of your business website.

Link building alone will not help you to improve the ranks, You should give importance to the anchor text, authority of the sites you are linking from, content, etc.

important factors in link buildingHere let’s see some important factors which you should give more importance while building the links.

When you make any mistakes in the On-Page SEO, you can correct it easily and can update the site.

But when it comes to backlinking, you should be very conscious and do proper linking with the SEO friendly anchors.

As improper Off-Page SEO will let your website in deep trouble by spoiling all the good organic SEO works that you have done so far.

Time-Frequency:

Many people try to build a bunch of links in a very short period of time.

This will help the Google to easily spot that you are doing the manual link building.

You should not build many links in a very short period of time. Try to build links gradually like 1 or 2 links per day. This will make your backlink profile look more natural.

building backlinksBuilding a bunch of links on the same day or from the same site will spoil all the SEO works that you have done so far.

Building many links at the same time will help the Google to spot as manual link building and may result in deindexation of your website.

You need to look upon many factors before choosing a website for backlinking, The first and the foremost thing that you should check is that whether the site is indexed by Google and it is spam free.

Domain authority not matters in backlinking, hence give the least priority to the domain authority and check whether the blogs are updated regularly in that website.

Number of Links from the same website:

The number of links matters, Don’t build many links from the same website.

This will not help you to improve the ranks of your website on SERP.

factors in link buildingTry to build unique links from many sites related to your niche.

Find relevant sites and try to build quality links over a period of time. This will help you to improve the ranks organically on Google.

This will help you to increase the authority of your website and improve the ranks on the Google SERP.

Guest Posting is Best:

When it comes to building quality links to your website, Guest posting is one of the organic ways to do so.

You can outreach to the business websites or blogging websites related to your niche and can request for guest posting.

Guest Posting will help you build more natural links to the website from the other high authority relevant websites.

Many will ignore your request, but very few may accept. Just publish quality contents on their website and link to your site.

This is the organic way of building links to your business website.

You can also find the right sites by getting in touch with the guest posts providers.

We at ClickDo help you publish your posts in the high authority websites and build quality links to your website. We have sites related all the popular niches and we update the sites regularly with quality contents.

For Quality Guest Posting sites, just drop a mail to dinesh@clickdo.co.uk and get access to 100+ high authority paid guest posting website.

You can find the pricing and more information about the guest posting websites at https://clickdo.co.uk/guest-posting-websites/