7 ways to improve the loading speed of your website

improve website loading speed

How to improve the loading speed of the website?

As a website owner, your primary objective is to keep your visitors happy and site speed plays a prime role here. That is why many top ranking websites generally load at lightning speed. Fast speed can also boost the business potential of your site and can improve the conversion rate. Did you know that any interruptions or delays during crucial actions like proceeding with online checkout can increase the risk of buyers changing their minds? It is one of the main reasons behind abandoned shopping carts.

Here are some surprising facts about site loading speed:

  • 11 out of every 100 site visitors will abandon your site’s loading speed is delayed by 1 second
  • The same delay can also decrease the in customer satisfaction by 16%
  • It also results in a conversion loss of 7%
  • Most importantly you will lose 40 out of every 100 visitors if your site takes 3 seconds or more to load

Google now concentrates on the mobile experience of your website. One of the prerequisites for a good mobile experience is fast loading speed. So if your site cannot load fast enough, it isn’t good enough in the eyes of Google. So, it can affect your SEO negatively.

The next question is how to increase the speed of your website? It requires you to follow a solid strategy comprising of techniques, tools and tips. In this blog we are going to mention some of the best strategies to increase the speed of your website.

How to check the loading details of your website?

  • Open Google Chrome
  • Go to the webpage, right-click and then click on inspect option
  • Open network tab
  • You will see different columns
  • Name: Different files on the webpage
  • Size: Size of individual files
  • Time: Time is taken by each file to load.
  • You can see the total requests made by clients in the bottom left corner

improve the loading speed of the wordpress

Minify your code

Extra whitespaces, unnecessary code and additional formatting inflate the volume without adding any additional value. The higher volume increases the number of requirements and slows down your site speed. By removing all those unnecessary formatting and codes you can reduce the volume and thus increase the loading speed. You need to delete all such unnecessary elements to boost your site speed. It is generally known as minifying the code.

Asynchronous loading

While a visitor opens a webpage the browser needs to load different files. Generally, the files load synchronously, i.e., only one file loads at a time while the others are queued up and wait until that single file loads completely. This one by one loading model significantly increases the loading time.

There is a way to speed up the process by enabling simultaneous file loading, technically known as an asynchronous loading. In asynchronous loading, multiple sites can load simultaneously, at the same time which speeds up the file loading process and makes your site faster.

WPRocket is a high caliber tool that is incredibly easy and remarkably efficient. The tool packs versatile features including speed optimization options. It allows you to minify your files and combine them, enable asynchronous loading and defer heavier files like JavaScript.

Check TTFB

TTFB or Time to the first byte refers to the time it takes the first byte to complete distance between the data center and the server. In easy words, it determines the time by which the loading process will start. Reducing this time can inevitably cut down the latency and speeds up the loading process. You can test the TTFB on the Webpage Test tool. If your TTFB is 200ms or above then you should take immediate action to reduce it

Enable caching to increase repeated visitors

If you wish to get repeated visits to your site and convert first-time visitors into regular audiences then you need to deliver them better experience on their subsequent visits. One of the easiest ways is to offer faster loading speed for repeated visitors. For that, you need to enable caching.

While requesting your webpage the browser has to perform some tedious and tough calculations to retrieve and display the page. By enabling caching you enable the visitors’ browser to memorize the final result of the calculation. It saves the browser from making complex calculations on subsequent requests. As a result, your webpage can load much faster.

WP Rocket is a strong caching plain that can automatically enable caching on your visitors mobile to help your site load faster during heir Subsequent visits.

Pick the right web hosting plan

Your hosting plans and provider plays a key role in determining your site speed. Make sure that your hosting plan offers you the required resources to ensure smooth speed of your website that meets your current speed requirements.

Shared hosting accommodates multiple tenants on the same server and offers a common pool of resources to each of them. It is best for the new sites and the ones with low traffic.

However, if your site is growing and traffic is increasing the shared hosting can affect is the performance and reduces the speed. In that case, you need to upgrade your plan.

Consider buying VPS, Cloud or Dedicated hosting plan as all these three plans offer dedicated resources and thus ensures fast loading speed, even during traffic spikes. In most of eh cases VPS works fine for sites WITH heavy traffic. However, if you experience tremendous traffic ten you may go for a dedicated server.

Compress Heavy Files

Compressing your heavy files is a great way to reduce loading time and boost the speed. The compressing process reduces the size f individual files (like images or videos) without altering the look, feel ad functionality of your site.

Tools like GIDNetwork allow you to know beforehand about the estimated time of loading after you have compressed the files. If you find that it can significantly speed up your site then you can compress your files and deliver a better loading experience to your uses.

GZip is the best tool to quickly compress diverse files on your website and thus making it lean and agile.

imrpove the loading speed

Reduce the size of large images

Larger image is no doubt the major reason behind a slow loading site but compressing them is not hard.

The WordPress Plug-in like WP Smush can easily compress your images and boosts your website loading speed

Conclusion

Good loading speed translates to better user experience and encourages them to interact with your site. It increases click-through rate, strengthens SEO compatibility and may also improve the conversion rate. In short, it allows you to meet your major digital goals with better certainty. In this blog, we mentioned some of the best ways to monitor your site speed and increase the same. To help our readers we have also mentioned the plugins that can facilitate these tasks with the least efforts. By wisely using the tips, tools, and techniques mentioned in this blog you can significantly increase your site speed, keep your user happy and strengthen the potential of your site.

Advice to the readers

  • The readers are advised to use their discretion before taking the decision. Most of the tools offer a free and trial version as well. If you are an individual user, blogger or new startup then free version could meet your initial needs.
  • The established businesses can go for paid versions to unlock advanced enterprise-grade features. However, it is advisable to start with the trial versions and see how well it fits with your requirements before making the final purchase.
  • Read the latest reviews on unbiased review sites before buying or using a tool. Check the social media handles of the tools mentioned in this post to know the real-life experience of users and the brand reputation.

 

Avoid Falling Foul of The Latest Google Algorithm Updates with these SEO tips

latest-Google-algorithm-updates

latest-Google-algorithm-updatesHave you been hit from the latest Google algorithm update? or want to know how to prevent and avoid falling foul of the Latest Google Algorithm Updates? – If the answer is yes, you are on the right web page.

In this guide, I will walk you through some of the latest updates and what you must know and then who to prevent from getting hit from any Google update.

I’m the #1 SEO Consultant and I’ve been doing SEO services for over 5 years every single day!

Top technical SEO approaches discover what works, what doesn’t and how we can future-proof from Google latest algorithm updates. Last June 2019 there was a big Google update many websites shuffled in ranks and we had some of our client sites also going up and some down. However, I still rank #1 for SEO Consultant and most of our client’s websites are also ranking higher on Google.

Google is like a beautiful lady that keeps on throwing in new demands when you least expect it. To some, Google likes shifting goal posts now and then. But to others, Google is a neutral referee who does their best to ensure a level playing field for everyone. This latter opinion makes much sense.

  • Come to think of it, website owners and web developers can very easily break the rules to get top ranking. It has happened before. To curb this, Google is continually updating their rules and regulations on content use.
  • In the infancy of the internet, all that a website needed was to fill a page with the relevant keywords to get top ranking. Then search engines raised the bar when they realised that some sites were misusing this concept. Have a look below at some of the major Google updates that have taken place over the years;

Toolbar Update; when the internet started taking over the world at the beginning of the millennium, Google came up with the Toolbar Update in December 2000; this was primarily the concept that pages could be ranked differently based on the content and especially keyword phrases. This is where the wars between SEO practitioners and Google really begun. The former rushed to stuff keywords and phrases into pages with intent to get top ranking; it was only a matter of time before the latter uncovered this improper trend.

Nofollow Update; this Google update was released in January 2005. It explained the importance of quality backlinks and why Spammy backlinks risked getting your site flagged off. You can use as many backlinks as you wish, but if they are questionable, SERPs would never acknowledge them. Read

  1. What Is a Nofollow Link? Here’s A Simple Plain English Answer
  2. The Nofollow Question: How Much Credit Do Nofollow Links Get?

Personalised search update June 2005; this ushered in a new dawn in the world of search engines. Google could use your search history to guess what you’re likely to search. This personalised Search Update is what has advanced today to YouTube’s ability to recommend videos you should watch.

Recent Google Updates you should remember;

Today, there are over 200 factors that determine page ranking on Google. You’ll need to understand them to make it to the top of SERPs.

Using Structured Data Markup; this is a sure way of improving your page appearance. But more importantly, you need to understand that both Google and Bing use mark-ups to verify websites. By marking-up your content, you’re increasing your chances of being ranked at the top of major search engines. Voice searches also tend to favor sites that have well structured and cited content.

Page speed helps in ranking; on average, a page should load within 4-5 seconds. Anything else past that risks increasing the bounce rate on the site. Google updates are championing the need for web developers to develop pages that are user-friendly to users (mobile friendly). The user-friendliness includes not just the display of content, but also faster load times.

Preparing for future updates;

Like Google’s updates are hard to predict or prepare for. The trick always lies in always being on your toes. Here’s how you can do that.

  • Ensure that your content answers customer’s questions. Nowadays, users conducting searches have a Quick Answer box at the top. Users can quickly check for results on the main page without having to click any link. Be sure to integrate every phrase that users are likely to search.
  • Optimising for voice search is also crucial. Voice searches account for a huge chunk of Google’s searches. Have your site streamlined so that it is easy to find and locate during a voice search.
  • Good old SEO practices should never escape you. Google will still expect you to use authoritative and reputable links. Diversify the links and use multiple sites. Likewise, keyword usage should also be utilised. The rule is always to use one keyword for every 100 words. The keyword should appear naturally within the article.

Avoid falling out of the latest Google updates by embracing new and advanced SEO techniques. ClickDo is a leading digital marketing agency that understands too well how dominant SERPs work. Looking to have your site optimised to make it perform better while also complying with all Google updates? Just get in touch and rank higher on Google and get the leads you always wanted.

Don’t be caught unawares; don’t fight a losing battle by relying on black hat SEO practices. Getting a robust online presence has never been easier; make ClickDo your choice and watch traffic to your site grow.

How to avoid Google penalties with algorithm updates?

You don’t have to wait for Google’s next updates and start running helter-skelter; let the pros in the industry cushion you from such. You can never go wrong with ClickDo website optimisation services as we’ve been doing it for over 5 years now and helped hundreds of business owners rank their websites higher on the first page of Google.

Ranking higher on Google takes time however with properly done On page SEO techniques and strategically doing off site SEO will certainly help the budge.

At ClickDo we start the offsite SEO work by submitting the domain with the business detailed to the top 100 UK business directories which will give a huge SEO boost for your domain.

And then we start guest blogging doing blogger outreach work for you to get high quality backlinks for your web pages. This is what will lift your website to the top of Google search results.

Google bots look at what sites linking to your web pages as references. This works so well when you get backlinks from high quality websites that get daily traffic.

When getting SEO backlink packages, you must try to get from websites that get organic traffic from Google.

Below are some examples of our recent guest blogs on high-quality websites for our clients. You can check our buy backing online page for more details and the link building services page.

Inquire about guest blogging on this page and talk to Dinesh for SEO friendly links.

If you are interested in learning everything about SEO from scratch check this starter SEO course and then take the advanced local SEO training.

Internal Links Vs. External Links in SEO

internal-links-in-seo

Linking is the most important factor when it comes to the SEO, Interlinking will help both the users and the Google bots to crawl/move easily from the one webpage to the other.

This will help the users to find the relevant information that they are looking for. But in the perspective of Google, it helps to find and index the new web pages.

internal links in seoInternal Link Vs. External Link:

The internal link is the one which points to the other web pages on the same website,

More the internal links you provide on the web page, then there will be more possibility for the new web pages to be indexed by Google.

The external link is the one which points to the web page present in the other website.

Giving external links to the high authority websites will help to improve your site’s authority. Linking to the quality sites will increase the credibility of your website.

Increase the crawlability with Internal Links:

Google finds and indexes the new web pages by crawling them with the help of the Google Bots. The Spiders/Google Bots will visit the web pages initially and will follow the links that page to find the new pages.

internal vs external links in seoThis process is repeated by following the links on the pages that it visits. When it finds the new page, it will index them based on the ranking factors.

Hence more the internal links that you give, then more will be the chances for the new pages to get indexed and rank on the Google SERP.

When the users land on your website from Google by searching some keywords, then the internal links will make the users to engage with your website for more time making them to navigate to the other pages.

Thus while optimizing the web page with the On-Page SEO, try to give more internal links. Add some external links to increase the authority of your site on the Internet.

 

How Duplicate Contents affect Your SEO?

duplicate-content-affects-seo

When it comes to SEO, Content is the first and the foremost important thing which you should more priority. Updating the site with the quality contents with the proper On-Page SEO will help you to rank your websites easily on Google.

Copied or Plagiarized contents will not help you to rank your website on top. Always have the high-quality content on your website without grammatical flaws.

duplicate content affects seoHow Duplicate Contents Affect Your SEO?

Usually, Google crawls the web pages and indexes them. Based on some ranking factors and the contents present in the site, Google ranks them on the SERP.

The main thing to note here is that the Google crawls only the web pages which have unique content.

If the site contains the duplicate content, the Google will just ignore those pages as the content is indexed by Google already from other web pages.

Even try to avoid duplicating the contents within your web pages. Spend some time and give more importance for content writing. Before publishing the content in the site make sure it is free from grammatical errors and its unique.

duplicate contents in seoHow Quality Contents helps your SEO?

When it comes to the content, it not only denotes the text content, but it also includes media files like images, videos, etc.

All these should be well optimized to make them rank well on the SERP.

Optimizing the images with the proper meta information and the alt tags will help in SEO. Also, try to embed the target keywords in the content.

Having target keywords on the Title, Meta Descriptions, Heading Tags and the image alt tags will help you to rank on the Google SERP.

Hence when you start optimizing the site, start with finding the duplicate contents and removing them. Updating the fresh contents on the website will help to improve the ranks on the SERP.

Why Bounce Rate in SEO is NOT Important at all?

Bounce Rate in SEO is Not Important

SEO is always filled with the myth that turns out be a bigger topic after some time and added as a factor of it. Beginners and even experts are into this myth environment. One such thing is the bounce rate in SEO. Search engine optimization is a wide area where one has to understand the dynamics of the Google search algorithm and user activities as well. I happen often when the influential SEO people start to believe a myth and even spread around the social environment. Now, let’s get into the topic of bounce rates like how it helps and not in SEO or any way other.

What is bounce rate?

The rate at which users hop out of the landing page without much interaction. One can see the bounce rate statistics as one of the metrics in Google Analytics. It gives you the data with the numbers as a percentage out of 100. To be simple, the bounce rate is when a user visits a website after searching for a query and left soon after entering inside.

You have to consider bounce rate as a factor only when you feel the content in the website is not relevant to users search query. In such case, it is a major issue to sort out as quick as possible. Since content to the users is more important than anything else in your website to deliver.

Why you should not consider the bounce rate?

Let’s break the myth around bounce rate. First thing is first, bounce rate is not a major ranking factor when your website is not ranking in search results for a query. Bounce rate is just a metric given by Google to understand how users behave in your website similar to other metrics in Analytics.

Let me go with the instance for better understanding, when a user searches for “What is the abbreviation for SEO?”, the user will get into a website and reads that SEO stands for Search Engine Optimization. For the users, they got the information they need from a website, so they leave the website soon after entering. What will happen next? Yes! the bounce rate of that landing page will increase. Do you think, at such case, increase in bounce rate matters? Not at all.

Bounce rate completely depends on the user behaviour and purpose of the website at that instance. It doesn’t mean that the increase in bounce rate is a bad sign for a website SEO. We can see there are many websites with really good traffic has literally bad bounce rate and vice versa. So, believe in an SEO Factor only after some research around it and start to implement for your own website. Otherwise, it will be a waste of time and effort for anyone who works around it.

Link Building Strategy: Don’t Link to Pointless Content

Content Link Building Strategy

In all the talks of search engine optimization, there always be two major topics commonly covers, the first one is content and the next is link building. Everything in SEO revolves around these two factors, where the experts would like to play and rank at the top. Today, we will cover the latter part with some sensitive information around it. On behalf of basic understanding of SEO beginners/experts, there always a myth that you have to build link daily to increase the so-called website authority.

Recently, I have got a chance to attend the Google Search Conference, where I met people who work on the SEO part of Google. When one of mate rise up and questioned, I have been getting backlinks from high authority domains, still, my domain doesn’t rank on top, why does that happen? The answer is simple, does anywhere in Google Guidelines they suggest you to get backlinks from high authority domains? Is there anything called domain authority? Google never used suggest terms. The search algorithm’s biggest concern is quality content and content only.

Plan And Execute Linking Strategy:

Though it can be internal link or backlink, you have to plan and execute the strategy. Let’s start with internal linking that’s our today’s major topic speaks about. Everyone understands that internal linking is one of the key factors in on-page SEO techniques until you do it properly. The basic rule of internal linking is to suggest that there a page which is relative to this content which makes you understand the concept better. It doesn’t happen in that way most of the time. For this, you must know, what is the quality content available in your website that makes more sense to the audience and adds additional value to information on what you’re delivering on the landing page. So, make sure you interlink to the quality, relative and awesome content of your website. As already discussed, backlinks also have to be from the quality and relative content regardless of the domain authority as suggested by the experts of Google.

Don’t Do Simple Mobile SEO Mistakes

Simple Mobile SEO Mistakes

The Topic is going all around the SEO Market to show the importance of Mobile SEO. Google and its algorithm changes are stressing the impact a mobile website can create with regards to SEO. The future is getting tighten up in properly performing SEO strategies, so the design of the website is even more important than the content of a website when we consider mobile search engine optimization. Meanwhile, the web developers are not ignoring the rise of mobile and bats an eye everytime they design.

Modern Web Designing:

The designers are having a tough task in building a website with too much of things to consider beyond a perfect website. Regardless of the platform, the website has to be responsive. The most important thing to note for a designer is,

  • Check all the pages works well across platforms
  • The layout of a website has fit to its resolution.
  • Text size of all the pages.
  • Any main section/layout missing from the original.

Mobile SEO mistakes

A website must be installed with SSL to say the visitor and google bots that it’s secure. At the same time, it is rare to see a website without https as well in recent times. Check what Google fundamental actually says to the globe,

You should always protect all of your websites with HTTPS, even if they don’t handle sensitive communications. Aside from providing critical security and data integrity for both your websites and your users’ personal information, HTTPS is a requirement for many new browser features, particularly those required for progressive web apps.

Loading Time of A Website:

The biggest concern for any website developer to make a website Mobile SEO Friendly is reducing the loading time with too of HTML, CSS, JavaScript and image files. Make sure you follow the below step and make your site to load in lighting speed.

  • Scale your images on the website by considering its resolution and file size.
  • If you’re using a WordPress Website make use of Smush.it Plugin or else put your image in Photoshop -> File -> Save for web with little tweak in the pop window will produce a lossless image with less file size.
  • Make your website optimized for progressive rendering from above the fold to end of the web page.
  • Implement cache system in your website with plugin or Content Delivery Network(CDN).

 

Checklist To Promote Your Blog Posts

Now, Most of the websites in the market are having blog pages to show that their website is regularly updated. It is an indication to both visitors and search bots, as visitors know what the business is performing regularly and search engines to understand the website is live and providing some good content to search users. The point to consider is whether the blog post has met its expectation of users. By keeping this in mind, we had created a checklist in a right way to promote a blog post.

Promote Your Blog Posts:

  • Visual Treat:

    • The hope of everyone is to make the content clear to the target audience and most of them achieve it. Where they lose is the way of treating the audience. The images/videos have to please the audience to engage and share with their community. If you have an idea of integrating infographic, it will be the best to give a visual treat. At the same time don’t forget to concentrate on website responsiveness.
  • Usual Optimization:

    • When I say usual optimization, even most of the bloggers missing these usual activities as well. Set up the blog with best SEO Practices you know or learn from the online SEO Training Course. The basic SEO includes,
      • Potential Target Keywords
      • Meta Description that reflects the actual content
      • Catchy SEO Title which drives audience in.
      • Internal linking between the related websites

Blog

  • Target Social Audience First:

    • Remember, a blog first audience will always be a social audience when you share it to the right set of peoples. Promote for the audience in the social media with a minimum budget to drive initial traffic. Build a relationship with influencers in your niche and ask them to promote your blog, only when you have a good quality of content.
  • Share it anyway:

    • Carry the blog to as many audiences as possible. Have a pride of sharing it to the maximum as you have the good content to showcase. No matter people whether people react or not, the motive of a blogger is to deliver and gain a attention that the blogger has the capability of showing more impressive content.

 

6 Essential Tips For Improving a NEW Website

Web-design-tips

A good website design is one that provides visitors with the information they are looking for within a few seconds of landing on it. Is the layout of your website easy to navigate? If you sell products, can users get the products they want and pay for them with minimum hassle? Regardless of being new, do you have a high or low bounce rate? All of these things, among others,  are factors that contribute to the success of your website.

If you answered no to any of the questions above, it may be time to take another look at the design and optimization of your website.

In the course of this article, we will explore a few web design techniques that will improve your website and significantly reduce its bounce rate.

  1. Design and layout –

The design and layout of your website says a lot about how your visitors receive it. Your website may be the only chance you have to make a good first impression to first time visitors and showcase your company image. Therefore, it is crucial that you follow current design trends when planning your website. One of the current trends to utilize is the minimalist approach. Website visitors rarely read all of the content on a website; instead they quickly scan pages looking for information that stands out. A minimalist approach makes it possible for users to quickly identify the most important information you have on your website. It is also an essential SEO booster, as it produces an appealing and user experience-centered website.

2. Responsive design –

It is no longer news that more people are now using mobile devices to find content on the internet rather than regular desktop PCs. Smartphone usage has gotten so popular that there are now billions of active mobile website visitors globally. You could well be reading this post on your smartphone, this goes to show how important it is that you design your website so  it can work for both mobile and desktop users. To succeed on the internet, it is vital that your website properly displays for both desktop and mobile users without losing information. Even search engines Google and Bing equally recommend responsive layout as a way to boost website relevance on SERPs.

3. Catchy homepage –

The homepage is likely the first place visitors will land on when visiting your website. Even if they will eventually navigate to other pages to get the information they want, it is an engaging homepage that will give them that confidence to stay on longer.

A good homepage should contain tidbits of information that tell your visitors what they are likely to encounter if they browse further. Some of the essential features your homepage should contain are:

  • Bold catchy headlines and titles
  • Highly relevant information nuggets
  • High quality relevant images
  • A short and interesting video
  • Clearly defined call to actions

Of course, there are also a lot of other things you can include on your homepage to make it more engaging and interesting, but at the very minimum, the above things listed must be present.

4. Be visible –

If you want a successful website that has a strong online presence, then you need to create a website that can  be found easily. That means using best practices to help your website rank high for organic search. If you can successfully earn a spot on the first page of Google SERP, you have placed your website and business on the fast track to success.

The secret is to have a website that is totally relevant to the needs of your visitors and the requirements of search engines. This means that everything from the name of your website to the content it contains and products or services it carries should be both user and search friendly. It is important that you give the same level of attention to your website’s identity as its content. This means choosing a domain name that search engines and users can identify with. If you are just starting out with your website project, then you can try out Web Hosting from Freeparking, from WordPress, GoDaddy, Alphabet and many more for the right domain that will identify perfectly with your brand and your niche.

5. Implement clear call to actions –

Call to action buttons are what tells your visitors the action you want them to perform. For instance, if you want your visitors to sign up for a newsletter, a call to action button will tell them to do so at the end of their visit. The secret to effective CTAs is clarity and positioning. The information on your CTAs should be clearly defined so that your visitors will have no doubt about what you expect from them. They should also be positioned in  a way that your visitors can easily see them and use them.

If you already have a website, now is the time to check if you have effective CTAs on your pages. Read through all the content on your website, if you come across pages with only a single call to action for a specific individual action, while ignoring other equally important actions that can be taken on your website, then you need an update.

6. Readable URL Structure

The structure of your internal URL plays a huge role in how fast links are indexed. When you have readable or search engine friendly URLs, your website will enjoy good on page SEO.

But what exactly makes a good URL structure? A good URL structure is made up of internal links that are easily understandable and does not have too many deep links or numbers. In WordPress websites, for instance, the default URL structure contains a combination of letters and numbers. URLs like this can’t be understood by both search engine and human users. If your website is built with WordPress, it makes good design sense to change your permalink structure from default to custom.

Conclusion

Having a well-designed, clean and fast-loading website is one of the main factors that can lead to improved visibility on the internet. When your website has a design that follows current best practices and trends, it will lead to more credibility and trust. Human visitors and search engines essentially want the same thing – a website that produces accurate results and relevant information in very little time. Follow the above 6 essential tips to improve the design of your website and boost your website’s SEO.

You can learn about SEO tips for websites to rank higher at https://clickdo.co.uk/seo-training-course/

Conversion Guaranteed ! Complete Landing Page Design Check List

Conversion Guaranteed Complete Landing Page Design Check List

When it comes to business websites, the landing page design plays the vital role. By proper SEO we can drive traffic to the website for the potential keywords, But it’s important to design a landing page in a way that it converts the users who are visiting the website. Here let’s see the main checklist

Complete Landing Page Check List:

  • Landing Page UI
  • Content on the Landing Page
  • Keyword Targeted On-Page SEO

Landing Page User Interface:

As an SEO Consultant, you can drive enough traffic to the website by ranking the site on the top of the SERP. But you should make the users avail service from you once they land on your site. The user interface is the first thing that catches the users eye when they land on your webpage.

Design the webpage in the manner that it should make the users to stay on your website for more time rather than bouncing back to SERP. A good UI design will create a positive hope in the mind of the user and will make them trust your brand. Here are some of the main factors which you should consider while designing a landing page.

  • Responsive webpage in both mobile & desktop
  • Design the webpage to look more professional & niche relevant
  • Avoid using Ads in your web pages

landing page design check list

Content on the Landing Page:

You should give more importance to the content. Google loves to rank the pages which have good content in it. Create the content which really meets the need of the users. If you provide the contents what the users are looking for, then they will stay on your site for more time which will increase the dwell time of the webpage.

If users engage with your website for time, then Google will think that some potential content is there on your website for the particular keyword. This will make Google to give a rank boost for your website. The main things that you need on the landing page are,

  • Add more images & videos to make the users spend more time
  • Add infographics if possible
  • Contact Form is the must on the landing page
  • Add customer reviews about your products or services

conversion guaranteed landing page

Keyword Targeted On-Page SEO:

Finally, we are into the business part. Our goal is to rank the well-designed landing page on Google for the target term. For this, you should do proper On-Page SEO with good internal and outbound links to rank it on top. Here are some important On-Page factors that you should consider in SEO,

  • Title Tag
  • URL of the page
  • Meta Description & Image Alt Text
  • Interlinking & Outbound links
  • The recommended amount of keyword density in the content

keyword targeted landing page

It’s time to unwrap the skills from you to design a 100% conversion guaranteed landing page. The proper landing page will increase the sales by up to 30% more. Follow these simple steps and increase the conversion rate of your business.