Tag: ranking

How Infographics Helps to Boost Your SEO & Improve the ranks on SERP?

how-infographics-boost-your-seo

Infographics are the pictorial representation of any process or service that you are offering. This will help the users to understand the concepts better.

As a business owner, you can create Infographics based on your niche and populate them on the web to gain traffic to your website and also to boost your ranks on SERP.

how infographics boost your seoLink Building:

Infographics will help you to build some natural backlinks to your website.

Creating and submitting the Infographics in many online platforms like Flickr, Visual.ly will help your site get authority backlinks.

Backlinks from the Infographic platforms will look more natural. This will help you to budge the ranks to the top of Google.

Link building is one of the important ranking factors which the Infographics helps to solve again.

Source of Traffic:

Even if you can generate traffic to your website by using the Infographics. A nicely designed Infographics will have the good reach among the social media.

Try to share the Infographics in all the social media platforms, Question/Answer forums like Quora and give a link to your website. This will act as a new traffic source and will help you get more visitors.

infographics helps seoEmbed Infographics on the Website:

When you create Infographics on the certain topic, Embed them on your website as a blog post. Also, enable the social sharing buttons in the Blogs.

Thus when the user lands on your web page, they can share your Infographics if the content is really good and useful. This will increase the authority of your site on the web.

Increased Brand Awareness:

Add the brand logo and the contact details in the Infographics, this will help you to increase the brand authority on the web and get more reach.

Make your content go viral by sharing them on the Facebook groups. You can get more reach for your site if you use the reddit effectively.

These are some cool tips for you to boost the ranks of the web page on Google.

 

Why Your Website Ranks Drop Suddenly?

Why ranks drop suddenly

Rank drop is a phase which every website must have come across in their process. For certain reasons, it happens frequently for some websites. The website owner or the person who is into SEO must have the capability to understand where the website actually lags in case of rank drop or traffic fluctuation. Here, we listed some few key points to note that may affect your website and its ranks.

  • Avoiding Local Search:

    local search

    • Local search what people and google search algorithm expects. Experts from itself suggest every SEO person to work
    • on local search as they want to build a better user experience. Analyze the keywords which will be searched by the people around you, so it will turn around as a potential keyword and traffic

 

  • Backlink Activities:

    • The SEO experts still believe that they can rank any website with the huge set of backlinks generated to the website. It is not the case now, as Google considers the quality of a backlink to help a website to move up in search engine results page. There is no point in getting backlinks which have low health status or not relative to the landing page niche, then it will not help you at case any cost. In turn, it will bring a downfall to your ranking
    • Understand the health and its backlinks flow, then get backlink from that particular website, since quality and relevance is more important than numbers.

backlink activities

  • On Page Practices:

    • The Search Algorithm will always to do competitor analysis for a certain keyword. In such a process, the Google search algorithm can easily understand which website has followed best practices at the most to show their favour to rank at the top for a particular keyword.
    • While doing on page SEO practices, avoid too much of target keywords, improper internal linking, broken links, an image without alt tags, improper design and most importantly irrelevant content
    • While filling up a page with content write it with quality, relevancy and give it at one shot. So, Google understands the quality of content at first index itself.

Google Ranking Suddenly Drops – Fix To Recover Quickly

Google Ranking Suddenly Drops

Every SEO Experts across the globe must have faced the issue of the rank drop. Instead of saying this as an issue, the rank has affected because of some other issue, which we left without showing much concern. At first, you can see the rank drops in Google search results for your potential keyword then the analytics will show it’s reflection as a drop in the traffic graph. Here, Let us list out the point where you must check and take immediate response.

  • Crawl Errors in Search Console:

Already your website must have a webmaster console, as sitemap is submitted through that for indexing. In the same platform, you can navigate like “Crawl > Crawl Errors > List of Page Errors”.

Crawl Errors - Quick SEO Fix

Start to fix the URL errors with proper redirection or correction in format. It mostly happens when you start a new website or a website you want to redesign. Google bots will consider this as a regular URL of the website, but it leads to not found pages which is the greatest sign of negativity in SEO.

  • Search Engine Penalty:

    When you start to violate the guidelines of Webmasters, then you will face the consequences. Mostly you will be caught by the human reviewers in Google, who will send a notification to your Google Search Console in the Manual Actions section. One such reason can be your website is hacked, which can’t be taken into your control beyond a point – Make sure you take regular backup. Other than hacking, most of the process can be solved on your own. The most common issues are listed,

    • Risky or Unnatural Links to the website
    • Cloaking – Content shown to search bot is different from what user actually see in your website
    • Duplicate Content
    • Improper Redirects

  • Algorithm Update:

It’s the most common thing to happen for rank drops in search results. Google doesn’t always intimate before releasing an algorithm update. SEO Experts around all the places will face the rank drop at the same time, where they can come to a conclusion that Google algorithm update is processed. We can’t take this in our control, as it some leads to positive results as well. So, just follow the guidelines of Google to avoid rank drops to the max.

Google Algorithm Update

  • Lost Backlinks:

Monitor the number of backlinks and the quality backlinks in it. When these numbers reduce as loss of low-quality backlinks cause no problem. The issue arises when you lost a huge set of high domain authority backlinks. It can happen when the decides to remove, or the webpage/website itself closed permanently. So, keep on building backlinks from valuable websites, so the loss of backlinks from other websites can be bearable to a certain extent.