Avoid Falling Foul of The Latest Google Algorithm Updates with these SEO tips

Have you been hit from the latest Google algorithm update? or want to know how to prevent and avoid falling foul of the Latest Google Algorithm Updates? – If the answer is yes, you are on the right web page.

In this guide, I will walk you through some of the latest updates and what you must know and then who to prevent from getting hit from any Google update.

I’m the #1 SEO Consultant and I’ve been doing SEO services for over 5 years every single day!

Top technical SEO approaches discover what works, what doesn’t and how we can future-proof from Google latest algorithm updates. Last June 2019 there was a big Google update many websites shuffled in ranks and we had some of our client sites also going up and some down. However, I still rank #1 for SEO Consultant and most of our client’s websites are also ranking higher on Google.

Google is like a beautiful lady that keeps on throwing in new demands when you least expect it. To some, Google likes shifting goal posts now and then. But to others, Google is a neutral referee who does their best to ensure a level playing field for everyone. This latter opinion makes much sense.

Come to think of it, website owners and web developers can very easily break the rules to get top ranking. It has happened before. To curb this, Google is continually updating their rules and regulations on content use.
In the infancy of the internet, all that a website needed was to fill a page with the relevant keywords to get top ranking. Then search engines raised the bar when they realised that some sites were misusing this concept. Have a look below at some of the major Google updates that have taken place over the years;

Toolbar Update; when the internet started taking over the world at the beginning of the millennium, Google came up with the Toolbar Update in December 2000; this was primarily the concept that pages could be ranked differently based on the content and especially keyword phrases. This is where the wars between SEO practitioners and Google really begun. The former rushed to stuff keywords and phrases into pages with intent to get top ranking; it was only a matter of time before the latter uncovered this improper trend.

Nofollow Update; this Google update was released in January 2005. It explained the importance of quality backlinks and why Spammy backlinks risked getting your site flagged off. You can use as many backlinks as you wish, but if they are questionable, SERPs would never acknowledge them. Read

Personalised search update June 2005; this ushered in a new dawn in the world of search engines. Google could use your search history to guess what you’re likely to search. This personalised Search Update is what has advanced today to YouTube’s ability to recommend videos you should watch.

Recent Google Updates you should remember;

Today, there are over 200 factors that determine page ranking on Google. You’ll need to understand them to make it to the top of SERPs.

Using Structured Data Markup; this is a sure way of improving your page appearance. But more importantly, you need to understand that both Google and Bing use mark-ups to verify websites. By marking-up your content, you’re increasing your chances of being ranked at the top of major search engines. Voice searches also tend to favor sites that have well structured and cited content.

Page speed helps in ranking; on average, a page should load within 4-5 seconds. Anything else past that risks increasing the bounce rate on the site. Google updates are championing the need for web developers to develop pages that are user-friendly to users (mobile friendly). The user-friendliness includes not just the display of content, but also faster load times.

Preparing for future updates;

Like Google’s updates are hard to predict or prepare for. The trick always lies in always being on your toes. Here’s how you can do that.

Ensure that your content answers customer’s questions. Nowadays, users conducting searches have a Quick Answer box at the top. Users can quickly check for results on the main page without having to click any link. Be sure to integrate every phrase that users are likely to search.
Optimising for voice search is also crucial. Voice searches account for a huge chunk of Google’s searches. Have your site streamlined so that it is easy to find and locate during a voice search.
Good old SEO practices should never escape you. Google will still expect you to use authoritative and reputable links. Diversify the links and use multiple sites. Likewise, keyword usage should also be utilised. The rule is always to use one keyword for every 100 words. The keyword should appear naturally within the article.

Avoid falling out of the latest Google updates by embracing new and advanced SEO techniques. ClickDo is a leading digital marketing agency that understands too well how dominant SERPs work. Looking to have your site optimised to make it perform better while also complying with all Google updates? Just get in touch and rank higher on Google and get the leads you always wanted.

Don’t be caught unawares; don’t fight a losing battle by relying on black hat SEO practices. Getting a robust online presence has never been easier; make ClickDo your choice and watch traffic to your site grow.

How to avoid Google penalties with algorithm updates?

You don’t have to wait for Google’s next updates and start running helter-skelter; let the pros in the industry cushion you from such. You can never go wrong with ClickDo website optimisation services as we’ve been doing it for over 5 years now and helped hundreds of business owners rank their websites higher on the first page of Google.

Ranking higher on Google takes time however with properly done On page SEO techniques and strategically doing off site SEO will certainly help the budge.

At ClickDo we start the offsite SEO work by submitting the domain with the business detailed to the top 100 UK business directories which will give a huge SEO boost for your domain.

And then we start guest blogging doing blogger outreach work for you to get high quality backlinks for your web pages. This is what will lift your website to the top of Google search results.

Google bots look at what sites linking to your web pages as references. This works so well when you get backlinks from high quality websites that get daily traffic.

When getting SEO backlink packages, you must try to get from websites that get organic traffic from Google.

Below are some examples of our recent guest blogs on high-quality websites for our clients. You can check our buy backing online page for more details and the link building services page.

Inquire about guest blogging on this page and talk to Dinesh for SEO friendly links.

If you are interested in learning everything about SEO from scratch check this starter SEO course and then take the advanced local SEO training.

How Guest Posting Helps To Improve Your Ranks in Google?

Backlinking is the core Off-Page SEO factor. As an SEO Consultant or the blog owner, you should know the right ways of building authority links to the website.

Guest posts is one of the natural ways of building links to the website.

This will help you to improve the ranks of your web page in Google Search Engine.

How Do Guest Posts help in SEO?

Guest Posting is the way of publishing your content in other websites related to your niche and getting links from that post to your website.

Guest posting will help you get links for your website from the wide range of related websites and will make your backlink profile look more natural.

How to publish guest posts?

First and foremost thing in the guest posting is that outreaching.

Find the relevant sites based on your domain or niche and outreach the site owners via E-Mail.

Many may accept paid guest posts in their sites and few may accept the link exchange from their sites.

Write a polite E-mail to the website owners requesting for the guest post in their website, Many may ignore but very few may accept.

If you are finding difficult to outreach the site owners directly, then get in touch with the Guest post providers.

Guest post sellers will have the access to the websites in all niches. Hence, based on your need you can publish on the best sites that suits you.

Finding the best sites for Guest Posting:

As mentioned earlier, Guest Posts are the organic ways of building authority backlinks to the website. This will help you to improve the ranks on the Google SERP in a strategic manner.

Finding the quality and the relevant sites are more important in link building.

As a business people or SEO Consultant, you can manually search and find the relevant blogs that are suitable for your domain.

You can outreach the site owners via E-Mail and request them to publish your posts for free or for exchange links or for paid posts.

Many will ignore your mail regarding guest posting, but very few may accept.

Another easiest way of finding the best sites for guest posting is getting in touch with the Guest Post providers.

There are many sources available online to find the guest posting sites relevant to your niche and publish posts.

We at ClickDo have more than 100+ websites and we do offer paid guest posts from all of them. If you need any sites for guest posting, just drop a mail to dinesh@clickdo.co.uk or visit https://clickdo.co.uk/guest-posting-websites/

We offer guest posts for you form the high authority websites. Links form the quality sites will help you get an SEO boost for your websites organically.

The main thing that you should note is that whether you are getting the do follow links from the guest posts and all the links are indexed to Google.

Getting links from the deindexed sites will not help you get any improvement in SEO.

Guest Posting by ClickDo Ltd:

We at ClickDo have many websites in all niches and also accept paid guest posts in it.

If you are a blogger or SEO Consultant, you can feel free to get in touch with us to get you blogs published in high authority websites.

At ClickDo, we have wide range of pricing packages for paid guest posts which will suit any kind of needs. Also, we regularly update and monitor our websites. All our sites are well indexed by Google and will help you get good improvement in SEO organically.

Just drop a mail to dinesh@clickdo.co.uk. We will get back to you with the list of high authority websites.

What is Dwell Time? Does it impacts your SEO?

What is Dwell Time in SEO?

Dwell time of your website is normally composed of session duration and the bounce rate. It is the time spent by the user when they visit your web page from SERP and bounce back to SERP again.

Usually, if the user spends more time on your website, then your website will have more dwell time.

Here let’s see whether the Google uses Dwell time as one of the important ranking factors.

How does Google see the Dwell Time?

Nowadays, Google started shuffling the ranks by using the RankBrain, Google AI.

RankBrain will modify the ranks of the web pages based on user behavior.

If a user spends more time on your web page, then Google will think that there is some potential content present on your website for the particular search query.

Just opposite happens if the user bounces back to the SERP very quickly without spending some time on your webpage.

Being a business owner or the SEO Consultant, you should make the users engage more time with your website to improve your ranks on SERP.

Dwell Time Impacts Your SEO:

Dwell time is the average time spent by the user in your website when they land from the search results.

In a recent survey, it has been found that the dwell time has a direct impact on your search engine ranks.

Say if your website ranks at #6 for a keyword “on page SEO tips”

If the users who are searching for that particular term eventually will click on the #1 result.

If they found that there is no useful content in the website which ranks on #1.

Then they bounce back to the SERP and will visit any other website which ranks on the 1st page of the Google Search Results.

if they visit your website which is at #6 for that search term and if they spend more time on your website. Then your website will get some SEO Boost.

If Google receives many similar kind of actions from the users, then your site will be boosted to top rankings.

Thus having quality content in your website and keeping the users engaged will help you get good results for your website in Google search.

How to improve the Dwell TIme?

Making the users to spend more time on your website will increase the dwell time and improve the ranks on Google.

Don’t stuff the webpage with only the text content, Add some media files like infographics, video content, etc.

This will make the users to spend more time on your website. Eventually, this will increase the dwell time of your website.

Make your site mobile friendly as the more number of searches are from mobile devices than the desktop devices.

Page loading speed on mobile is also a ranking factor of Google.

Does Dwell Time Impacts Ranks?

This is a complicated query to write up a note. Because the users need not spend more time in all the websites that they are visiting.

In some websites, the users can find the information what they are looking very quickly.

Hence, ranks cant be shuffled by keeping the dwell time as one of the main factors.

Google’s RankBrain monitors the dwell time, It has a significant effect on the ranks. In the meantime, it’s not a core ranking factor.

Thus if you are a blogger or business owner, try to engage the users more time on your website by providing a great piece of content.

This will make the users visit your web page regularly and also to improve the ranks on the SERP.

How businesses can utilize Google AdWords to facilitate organic SEO?

Well, SEO is a big deal nowadays, It’s not easy to budge the sites up to the top of the search results.

Even if you do so, frequent Google updates will let your business web page to drop for some potential terms.

So, To withstand the Google SEO fluctuations, you can choose the paid advertising campaigns like Google PPC.

This will help you bring in more conversions for your business.

Here let’s see more about how Google PPC works well for you when SEO doesn’t

Google Adwords for Business:

When your business fully depends on online sales. Then Google PPC will help you get more leads.

Even if your business website ranks in the top of the Google search for the potential terms, You may get only a few calls to your business.

The reason is that when the user makes any search in the Google, they will get the Google Ad results followed by map results and then the organic search results.

So Normal users tend to click on the Ads without scrolling down to the organic results.

This is the reason that you get very few calls for your business even though if your web page ranks on top of the Google.

Google PPC will help you get more calls for your business, You can target the potential audience who are looking for service from you.

Also, you can target the Ads based on location, language, time, etc.

This will help you to make only the potential buyers to visit your website.

Google PPC Vs. SEO:

SEO will help you to drive traffic to the website from the Google Organically.

But if you are starting a brand new website, then it will take some time to appear on the first page of the SERP.

SEO should be done in a very strategic way and as a business owner, you should be patient to get the best results.

When you need quick results in SEO, well most probably it’s not possible. Hence as a business owner, if you are having a brand new website and if you need a good volume of traffic to your site from Google in a very short time. Then you can switch to Google Ads.

By using Google Ads you can get quality traffic to your site from the target audience. You need to pay to Google based on the number of Clicks that your Ads receive.

Based on your business and the keywords that you are targetting, the cost per click may vary.

When compared to the Google PPC, Though SEO is a long-term process, it will help you to get a good volume of organic traffic from Google regularly.

But in Google PPC, you need to pay to Google for every click that your website receives from the Google Ads.

Even if you need tons of sales daily, then you can focus on both the SEO and the Google PPC to rule the online business.

Not only Google Search Ads, as a business owner, but you can also even focus on Google Display ads to get more brand outreach.

Next, to Google PPC, you can get more leads from the Facebook Advertising, The main advantage about the Facebook Advertising is that you can target the custom audience based on the interest, job titles, etc.

In this case, you can use the Google Adwords to drive traffic to the website and increase the conversions.

As a business owner in London, If you would like to Setup the perfect Google Adwords Campaigns for your business. Then you can get in touch with me at dinesh@clickdo.co.uk for Google Adwords Setup & Training.

PBN SEO: Do Private Blog Networks Help SEO Ranks (SEO Hacks)?

Many people search for PBN SEO tips and what are Private Blog Networks.

Updated on 10.05.2020

Recently Fernando Raymond wrote an extensive guide that covers everything about Private Blog Networks and PBN SEO and when you read it you will know how PBNs adapt for SEO works in 2020.

Well, It’s a complex query to find an answer that “Whether PBN will work for SEO or not?“. Generating backlinks will help you to budge the ranks of your web pages on Google. But should you use private blog networks to rank your websites in search engines?

That’s what we will answer today and also we will explain to you what is a PBN?

What is a PBN?

Private blog networks AKA PBNs collective of blogs owned by one or more people privately to increase the ranks of websites on the search engines. Basically, it is a blog network but by implementing third-party bot blockers the owners make it private.

So when you get backlinks from PBNs the backlink monitoring tools like Ahrefs, MajesticSEO or even SEMRush can not find them. Only the Google bots and any other crawlers that are not blocked can read the backlinks that come from a private blog network.

Are PBNs good to use for SEO?

Backlinks being the main Off-Page factor in SEO, the question is that whether the PBN backlinks help you to improve the ranks or not.

At times people who are working in the SEO industry try to build a bunch of links to the target webpage from the high authority websites.

This is done by buying the expired high authority domains and linking from it.

This gave birth to the PBN’s (Private Blog Networks). SEO people started using private network blogs to generate quality backlinks to their website.

Benefits of Using PBN’s in SEO:

You may hear from many that PBN’s are scam and will not work anymore to budge your site to the top of the Google, But it’s only partly true.

If you choose the right PBN sites for linking, then it will definitely help you with getting an SEO boost for your website without most of your competitors noticing it because you can block crawlers of backlink checkers with .htaccess blocking rules.

You can use tools like Linxact to monitor your or your competitor’s PBNs since it specifically crawls hidden PBN backlinks, which regular backlink checkers like Ahrefs and Majestic do not.

It also depends on whether the PBN is updated regularly. More than giving importance to the domain authority of the PBN site, make sure that the PBN sites are hosted in the unique IP’s and not on the same IP.

Links from the sites hosted at the same IP will not help you with SEO by any means.

This will clearly make Google understand that it is a manual link building process.

Cons (Not Much) of PBN links:

When it comes to talking about the cons of the PBN links, there’s not much to think about unless you give improper anchors, linking from spammy sites, using the deindexed sites for linking, etc.

When you try to build links, avoid using the direct keyword anchors, instead, you can use the brand anchors or the naked links.

Using the direct keyword anchors will help Google to spot that you are building the links manually.

Also. before publishing the posts in the PBN sites, make sure that the site is well-indexed by Google.

Because posting blogs in deindexed sites will not help you.

Don’t build a bunch of links from different sites on the same day, Gradually publish posts and build one or two links daily from different sites. This will make your backlink profile to look more natural.

Building many links in the short period of time will spoil all the SEO works that you have done so far.

How to build quality links?

As an SEO Consultant, you can get high-quality backlinks for your website by,

Guest Posting
E-Mail Outreaching

Guest Posting:

Guest Posting is the natural way of building authority links to the website.

Guest posting will help you to publish your quality blogs in high authority websites relevant to your niche.

In return, you will get a quality backlink from that particular site where you have published the blog.

To find the best websites relevant to your niche, you can just get in touch with the Bloggers, Guest Blog Provider.

Guest Blog Outreach people will help you to find the best websites that suit your domain or industry.

Guest Blog is the only way to build authentic links to the website.

You should not focus on building many links from the same website, instead try to build unique links form a wide range of websites.

This will make your backlink profile to look more natural.

Give equal importance to both the do-follow links and the no-follow links.

At ClickDo Ltd, we help the business people & SEO Consultants to publish guest posts on high authority website and build quality links to their site.

We have 100+ high authority blogs which are updated regularly and are well indexed by Google.

As an SEO Consultant, you can get in touch with the ClickDo crew to get quality backlinks for your website from the high authority blogs.

To know more about our Guest Posting Watch – https://youtu.be/C7BMaFeBTJc

E-Mail Outreaching:

E-Mail outreaching is the way of finding the high authority blogs on the web and emailing the site owners regarding guest posts.

Many may ignore your mail, but very few may accept. As an experienced SEO Consultant, you should learn to write a very polite mail to the site owners requesting guest posts.

Many may offer paid guest posts in their own websites, You can either pay or publish guest posts for exchange link.

Since it’s a complicated process to get guest posts via E-Mail outreaching. You can just get in touch with the Guest Post Providers to get links from quality sites.

If you would like to publish guest posts in the high authority websites and budge the ranks, just drop a mail to dinesh@clickdo.co.uk. We will get back to you with the list of high authority blogs.

How to start your home based SEO business?

Starting an SEO business can be very lucrative and anyone can start it nowadays. There are so many ways you can learn SEO skills and master the art to Rank & Bank. The home based SEO jobs are high in demand and many people look for SEO remote jobs saying they are interested in virtual SEO jobs. I get many people asking me how they can start to work from home SEO jobs.

So in this article, I will look into all those and tell you my story and how you can also start and build an SEO business from home.

I’ve started my SEO services business after reading an article back in 2013 about rising industries in the UK. The article mentioned that every business owners will demand SEO services and consultants who have the knowledge will be paid well.

So I started to read more and more about search engine optimization. Back then I used to learn about Yahoo, Bing and even how to rank on Chinese search engine. But now all you need to know is to rank on Google and you are good to rank your website and even get paid to rank business owners websites.

UK business owners are seeking SEO consultants every day. When their ranks drop they try to look new SEO experts who can support their SEO and ranks for the money keywords.

SEO business is such a money market when your current clients rank drops, they might leave you but a ton of other new business owners wants to hire you. The thing is you must be good at ranking and of course your goal should be to retain your existing clients and serve them well.

So how can you start a home based SEO business?

First, learn SEO skill as shown on the online SEO training course done by me.
Then practice it on one of your websites and seriously know that you have the skills to rank. Ideally, you should try to rank in your local area or a city where you live or planning to get clients.
Then, start emailing prospecting business owners with free SEO audits done by your showing how they can improve their SEO and how you can help.
If you have a confidence, call business owners each day. Call 50 a day and you shall have 2-3 appointments to meet and close the deals.
Start going to business networking events. If you are in the UK, got o BNI meetings. That’s the best place to land clients. I got my first orthodontic niche client at a BNI meeting I went back in 2014.
You really have to be out at places where business people gather. To tell you I got my very first client Quick Wasters through my lawyer. I have told her when I met her that i do SEO services and even asked her to send over any business people she deals with at my way. And that’s how I got my first client.

I worked from home till early 2016 doing all the SEO work for clients. I tell my clients I work remotely and I work while traveling. Business owners really do not care where you work from as long as they feel that you can rank their business website and help them get more leads, customers and have sales.

I even got one of my till to date biggest clients FCI London when I was still working from home living in Queensbury, London. Then the client came to meet me and I said let’s meet at Morrisons supermarket and they hired me to do SEO. To be honest, at the start they only paid me £200 per month and I was happy. But they doubled, tripped and again double and started paying multiple 4 figures per month.

So what I must tell you is that you can start a home based SEO services business and work your way up.

I started with SEO and in this article, I explained how to start an SEO business easily. Have a read and you will get some good ideas.

With that being said, if you really want to learn the most advanced SEO skills to rank local business websites check how to start an SEO business easily

Guys SEO is the most amazing skill set you should learn. I can tell you about my experience because I learned SEO skills and become the #1 SEO Consultant in London, I’m here right now living the life in Canary Wharf, London.

If you have any questions, connect with me on Facebook and shoot me an email to learn more about how to start your home based SEO consultancy services business.

If you are looking for some SEO jobs that you can join and work from home, you may check this website for more details.

How regular blogging can help you in SEO?

When you try to improve the ranks of the web pages in the Google SERP, then regular blogging in the Website will help you in achieving the same.

Here let’s see some advantages of doing regular blogging in the website.

Keeps the Site Updates:

Regular Blog publishing will help you to keep the website updated. Also, from Google’s view, fresh content is updated regularly in the website.

This will help you to increase the authority of your web page on the Google Search Engine.

In the dynamic online world, you should regularly update the sites with the quality contents to be in the race!

Inbound Links:

More the internal links that you have in the website, then there will be more possibilities of your web pages to be indexed by the Google Search Engine.

Internal links will help the users to explore more contents present in youe website.

Google crawlers follow the links on the each page and discover the new web pages where the links points to.

Regular blogging with the proper inbound links will help the new web pages to be indexed by the Google.

Engage Audience:

Blogging regularly and sharing in the official social media pages will help the audience to be engaged with your website.

It will also help you get more brand outreach. Regular blogging will increase the authority of your website and will improve the ranks on the SERP.

Adding quality contents in your website will make the users to visit your website regularly, Inturn to buy the products or avail services from you.

Increase in Traffic:

Publishing blogs based on the trending topics will make many users to visit your website.

Thus the blogs acts as a new traffic source and bring in the quality users from social media, Search Engines, etc.

More traffic and the less bounce rate will help you to improve the ranks of the web page in the Google SERP.

Thus as a business people, If you haven’t started a blog page in your website. Then this is the right time do start one.

Start publishing regular blogs and improve the authority of your site on Google.

Regular blogging in the business website will help you to increase the traffic by more than 30%.

Blogs On Trending Topics:

Blogging will always help you to increase the authority of your website online. Blogs will make the new users visit your website.

Being a Business Owner, Having the blogging section in your website is must and it will help you get some conversions indeed.

Just update the blogs daily with new and trending topics. Share the latest blogs on Social Media pages like Facebook, Twitter, etc.

This will help you get more brand reach and engage new customers in.

You can publish contents like “How To Do?” Blogs, Product Review Videos, etc. This will make the users to understand better about the services/products that you are offering.

Don’t focus only on adding the text contents, add more media files like Videos, Infographics, etc to make the users to spend more time on your website.

Video Contents & Infographics will help the users to engage more time on your website. This will greatly help you to reduce the bounce rate of your website.

Publishing blogs alone will not help you to get more users to the site. Just share the blogs on Social Profiles to reach the target users.

Use subscribers.com or SUMO setup to make the users to subscribe to your website and know about the regular updates that you are doing.

As a business people in the UK, you can get in touch with ClickDo Ltd to optimize the business site and rank it in top for the potential terms.

Impact of Social Media Signals in SEO

Social Signals plays a vital role in the Search Engine Optimization (SEO), Google uses the social signals as one of the important ranking factors of the websites.

Google+ is considered as the powerful social media tool in impacting the search engine ranks, But Google has recently announced that it is going to close the Google+ as the usage is very less.

Here let’s see some smart tips on how to use the social media to improve the ranks.

Quality Backlinks from Social Media’s:

You may put more efforts in finding the quality sites to build backlinks to your website.

But you can use the social media’s like Reddit, Plurk, etc to build quality links.

Sharing the blog posts or any important updates of the website on the platforms like Reddit will help you get backlinks to your website.

These links are more natural and will help you to boost your ranks organically on the Google SERP.

Increases Visibility:

Social Media increases the visibility of your content, which will make more users to know about your blog or business website.

Also, Social Media’s will help you get more traffic to the business website.

Social Media’s are the place which will help you get more reach for your posts.

Build the Brand:

When it comes to online business, it’s all about building the brand and making it visible to more people.

You can get more brand reach for your business in the Social Media’s.

You can use the Paid Advertising on Facebook & Instagram to get more conversions for your business.

You can target the custom audience for your business by using the Facebook Advertising.

As a business people, if you would like to start a Facebook Advertising Campaign, Then you can get in touch with us. Our experts will help you in setting up the Facebook Advertising Campaigns by custom targeting the audience.

Impact Of Social Media Marketing:

As the online presence of the people has increased in the social media platforms like Facebook, Instagram, etc. As a business people its always important for you to promote the brand on Social Media’s

By using Facebook Advertising, you can target the custom audience based on their interests, Job TItle, Life Events, etc.

Thus it’s the right time for you to adapt to the latest trending digital marketing strategies and increase the sales/conversions.

Facebook Remarketing will help you to get in touch with the customers who have visited your website previously. That is you can retarget the customers with some special offers and make them buy.

Nowadays even big corporate giants are increasing their sales by more than 30% with the help of Remarketing.

Targeting the right customers by showing Ads on the Social Media’s will help you get more reach for your brand.

Even you can promote the latest products/services that you have launched recently. This will help the target audience to know about the latest launches.

More than updating the site regularly, You should make sure that those updates are well known to the target customers.

By using the Facebook Marketing, you can get more ROI when compared to the Google Ads.

As a Business People in London, you can get in touch with the ClickDo Ltd team to plan the Social Media Marketing Campaign and increase the sales.

We will help you in getting more sales by promoting in Social Media’s like Facebook, Instagram, etc. Having good online reputations will help you increase the authority of your website on Google and will help you rank on top for the potential keywords.

For Facebook Advertising & Remarketing, just drop a mail to digital@clickdo.co.uk, Our team will get back to you!

How to Choose an SEO friendly domain name to build your website and get SEO advantages?

Everyone will think a lot before choosing an SEO friendly domain name for your business website, Is the domain name has an impact on SEO? Literally not, But it helps to improve the ClickThrough Rate (CTR) of the Website in the Google SERP.

The main thing in choosing the best domain registrar to register SEO friendly domain name is that it will make the users recognize the brand and click on the link in SERP to visit your webpage.

Branded Domain Names:

If your brand has more reach among the target audience, then having the branded domain name will help you get more clicks on the SERP.

Branded domains names are easily available and you can choose the extension like .com or .org based on your nature of the business.

Keyword targeted Domains:

If you are starting a new brand which has no exposure among the target audience, then you can choose the service/product based domain names.

Usually, this kind of domain names will not be easily available. Having this type of domain name will make the users easily understand about the services that you are offering.

Local Domains:

If your business is based on the local audience, then you can choose the domain name which contains your location along with the brand name.

Having the location-based domain names will help you to get more clicks from the local audience when ranked well on SERP.

Domain Length & Extensions:

Usually, domain length doesn’t matter in the SEO But having the short length domain names will help you get more clicks.

You can choose the extensions based on the location or the domain of your business. It will help the users to understand better about your business.

Thus these are some of the very few things which you should consider before choosing the domain name for your website.

Though it doesn’t have a big impact on the SEO, it will help you get more clicks to your website.

How to rank the domain faster?

Well, if you are planning to start a blogging website, then your aim is to rank the domain for the more potential keywords at a quick time. Here if you choose the new domain name or a fresh domain, then the time to rank the websites will usually be high.

Generally, Google will put the new domain in the sandbox for nearly six months to understand what the website is actually about.

In the sandbox period, usually, your website will be not visible to most of the user. Google will take a certain time to understand your domain and will start showing them on the SERP’s for the target users.

Usually, if you are trying to start a new blogging website, then you can skip this sandbox time by buying the domain which is older for nearly 1 year or more.

By choosing the domains which are old will help you to rank for the keywords very easily.

Another advantage about choosing the old domain is that domain authority will be high whereas if you start the new domain then the authority starts from zero.

The main thing you should consider before buying an old domain is that, check whether it is spam free, contains backlinks from the good authority websites, etc. Read about expired domains for PBNs at PBN Guru.

Choosing the domain with a good volume of backlinks, high domain age and with the better domain authority will make your job easier to rank the web pages on Google more easily.

But this method will not eventually suitable for business websites, as you will be registering a new domain in the name of your brand.

In this case, you can update the site with the quality content, build quality backlinks and increase the authority of the website gradually.

Thus these are some of the smart tips to choose the best SEO friendly domain name.

4 Reasons Why WordPress is the best CMS for SEO

WordPress is the content management system which is used by many bloggers and the website owners to make easy updates in the website.

Here let’s see why WordPress is the best Content Management System(CMS) for Search Engine Optimization(SEO)

Easy On Page Works:

By using the WordPress CMS, you can do the On-Page SEO works very easily, You can optimize the below-listed things easily by using the WordPress

PermaLinks Optimization
Title Tag Optimization
Meta Description Updation
Interlinking
Adding Alt Text to the Images, etc

The above-listed factors are the core On-Page SEO techniques, which can be updated easily in the web pages by using the WordPress CMS.

For instance, adding Alt to the images in the WordPress can be done easily by just clicking on the Image Properties under Media Library.

Whereas when it comes to the coded site, you need to work on the backend code to add the alt attribute to the images.

Even interlinking work is made more simple in the case of WordPress CMS than the hard coded website.

Whereas when it comes to the coded website, doing the above-listed On-Page works is a bit hard.

Quick Publishing:

When you decide to publish any blogs or new web pages, it can be created and published in a very quick time by using the WordPress CMS.

When you try to create any new pages in the hard-coded website, then it will take more time. But it’s not the case in the WordPress website.

You just publish new posts or create a new page on the WordPress website as if you are using a Word Document.

The WordPress Interface is very user-friendly and hence it will make the users to easily publish new posts and pages.

Time taken to create a new web page will be very less in the WordPress website when compared to the hardcoded website.

When it comes to SEO, WordPress CMS will help you to optimize the web pages very easily and quickly when compared to the coded site.

Page Speed Optimization:

When it comes to the SEO, Page loading speed impacts your search engine ranks. Google gives priority to the web pages which has good page loading speed.

In the WordPress CMS, Page speed optimization can be done easily by using the plugins.

Hence you need not work on each and every page to improve the page speed as like you do in the Coded sites.

You can just use the pre-built WordPress plugins to optimize the page speed of your website.

But when it comes to the code website, page speed optimization becomes a complicated process.

Easy Updation:

When you try to do any updates in the existing web pages, then it can be done very easily by logging into the WordPress dashboard.

More importantly, using the WordPress CMS will save lots of time for the developers.

When you need to update any content or any media files in the existing webpage, then using WordPress CMS, you can do it in a single click.

As a blogger, its always better to use the WordPress than any other CMS, This will help you to rank the websites more easily by Quick Optimization.

Thus being a blogger or the business owner, using the WordPress CMS for your website will help you in optimizing the websites to make them rank on the Google’s SERP.

Thus Being a Business Owner, even if you own a WordPress website or Hard Coded website, you can get in touch with the ClickDo to optimize your web pages and rank well on Google.